Interactive Instagram Stories Kia Builder
By tapping on the left and right hand sides of the screen you have the ability to navigate backwards and forwards between Instagram Stories. I took this mechanism and built an interactive experience across several Stories that encouraged users to tap and explore the different colour options available for each model, without leave the app. I built these interactive stories across the Kia range, and by swiping up you are taken directly to the Kia website where you can learn more about the model and book a test drive.